If you are looking to build your cosmetic acupuncture practice, also known as facial acupuncture or facial rejuvenation acupuncture, there are a few things that you need to keep in mind. Read on for six ways to build your cosmetic acupuncture practice.
1) Be good at what you do. Results will bring in new patients and help you build your cosmetic acupuncture practice. If you have taken a facial acupuncture class certification course you will need to practice on someone for 8-12 treatments in order to master your new skills before you start treating patients.
2) Get certified. No amount of self-teaching or online course can replace getting fully trained by a certified instructor. Treating the face is unique and requires training in a small hands-on class setting. For more information see my blog post what to look for in a facial acupuncture class.
3) Advertise! This may sound obvious, but you would be surprised how many people take my classes and never announce it to their community. Let your current patients know that you are certified in facial acupuncture, announce it on social media, write a piece for your newspapers beauty section.
4) Venture out. Consider offering facial acupuncture treatments at a local spa or salon or a medical aesthetics office a few hours a week to help build your cosmetic acupuncture practice. Facial acupuncture is becoming more popular and customers are asking for it more and more.
5) Add a page to your website. Educate, educate, educate. Talk about training you’ve received, if you assisted me, mention it! Before and after’s and blogs are great once you have them, if you don’t, you may contact me for permission to use/link to mine until you have some of your own.
6) Differentiate yourself with unique skills. Learning submuscular needling, facial motor points, scalp acupuncture for the face and other unique skills can expand your business even further. I offer recorded CEU webinars on treating neuromuscular facial conditions.
By Michelle Gellis LAc MAc DiplAc
Have you ever wondered why women are more prone than men to form wrinkles around the mouth? There are several reasons for this, and Facial Acupuncture can provide a safe, effective solution.
According to an analysis by dermatologists in the Netherlands*:
- Women (especially postmenopausal women) have fewer oil-producing sebaceous glands around the upper lip – meaning less oil to keep the skin soft and supple.
- Women have fewer blood vessels in the upper lip area resulting in less blood flow to the region.
- The muscles around the mouth are closer to the skin in women than they are in men; this can mean the skin is pulled closer, leading to wrinkles.
- Hormones also play a role in women’s aging process. As a woman ages and looses estrogen, her skin thins out, creating a crepey appearance.
- Postmenopausal women experience a decrease in the fat (sebum) secreted by the few sweat glands they do have. Less fat means more sag.
- Also, although the number of hair follicles is about the same in both genders, men have more sweat glands per hair follicle, contributing to more relaxed skin and therefore fewer wrinkles.
- Changes in the bones also contribute to more severe aging. As women age their jaw bone actually gets reabsorbed slowly so the bone shrinks down—the skin is going to get saggy because there’s no scaffolding holding it up!
- Women are more likely to drink through straws which promote lip wrinkles
- Many men shave, which exfoliates the skin and assists with skin turnover
Facial Acupuncture can regulate the body’s hormones and strengthen the organs, such as the kidneys, spleen and liver. Intradermal needles can be used to increase collagen. Facial cupping and Gua Sha can increase blood flow to the area and stimulate the sebaceous (sweat glands) to secrete more fluid and sebum. Microneedling with an AAC approved device such as an Aculift Derma Roller can stimulate collagen as well.
Acupuncture has been used for centuries to promote healthy skin. Get certified by an AAC certified CE provider. go to facialacupunctureclasses.com for videos and class info.
*study is published in the November-December issue of the Aesthetic Surgery Journal.
Acupuncture Treatment for Facial Pain and Paralysis
By Michelle Gellis LAcMAcDiplAc
This article addresses acupuncture treatment for facial pain and paralysis which are common conditions which can be difficult to treat with western medicine. As a practitioner and instructor of facial acupuncture I frequently get calls from individuals seeking help for various medical conditions affecting the face. Although conditions such as Bells Palsy, Stroke, TMJ, Trigeminal Neuralgia, and Ptosis are vastly different, they all affect the facial muscles, nerves, functionality and appearance of the face. Fortunately, there are many acupuncture techniques, which are extremely effective in bringing movement and normal sensory function to the face.
Facial and scalp acupuncture, facial cupping and motor points are uniquely suited to address facial pain and neuropathy. The same Acupuncture points which can be used to raise a saggy jowl or a furrowed brow can be used to treat a drooping eyelid such as with ptosis or bells palsy. The same scalp points which can help with nerve pain or motor issues can help with facial pain from trigeminal neuralgia or shingles on the face. Facial cupping, (when done with special facial cups and by a practitioner trained in facial cupping) brings blood and energy to the muscles of the face and has the potential to relieve TMJ and invigorate conditions affected by paralysis or weakness such as MS, brain injury, or stroke. https://facialacupunctureclasses.com/facial-cupping/. Lastly, intramuscular needling techniques (which are invaluable in acupuncture facial rejuvenation for relaxing taught muscles which cause deep wrinkles) can be used to relax an atrophied facial muscle as may happen with myasthenia gravis or stroke.
In Chinese medicine, not all individuals exhibiting particular symptoms of a disease will have the same treatment. Treatment is based on a thorough diagnosis of the patient’s medical history, diet, lifestyle and other factors. Once a diagnosis has been made by a licensed acupuncturist specially trained facial acupuncture, the facial concerns as well as the underlying condition, which may have caused them, are treated. I have been working with patients with these types of conditions for over a decade, and the results I have seen have been very positive. The benefit of acupuncture is that there are no side effects, downtime, or invasive procedures. Typically results can be seen after 6-8 treatments and many insurance companies cover the cost of acupuncture treatment (you would need to contact your provider for eligibility). Acupuncture needles are the diameter of a human hair and the treatment is virtually painless. Most of my patients fall into a deeply relaxed state during treatment and receive benefits reaching beyond their physical symptoms. For more information on treatments for Facial pain, paralysis and neuropathy. Contact Michelle Gellis https://facialacupunctureclasses.com
“When I contracted Bell’s palsy, I went to my doctor and was put on a 6 day regimen of cortisone to help to reduce the inflammation of the cranial nerve.
It was not until a week later, after I contacted Michelle Gellis, my acupuncturist, and had a treatment, that I experienced any improvement in my condition. The improvement was dramatic in lessening of the facial paralysis. Within a 3-week period, my facial paralysis was improved to a point, that people could not tell that I had been suffering with the condition. Originally, being told that my condition could last somewhere between 6 weeks, on the mild side, and 6 months, I was thrilled, when the regimen of treatments that Michelle performed, had helped my condition so dramatically”. -Linda B. D.
“I contacted Michelle for my ptosis condition (one eyelid sat lower than the other) because my wedding was approaching, I was desperate and even considering surgery, but after just a few sessions my eyelids were even. I was so grateful my eyelids were even for my special day-and so thankful that I did not have to go the invasive route, along with its expense and recovery time. Michelle is very skilled with her needles and definitely master of her craft.”-Steph J
Since I’ve started the treatments with Michelle for my TMJ and related migraines, I have felt great improvement. I actually have not had one migraine since I started and the overall pain in my jaw has decreased significantly. I have not been able to even chew anything on the right side of my mouth for the past few years and I am now starting to retrain myself to chew on both sides. The Improvement has been amazing, much better than I had hoped for. -Jackie M
During the summer Olympics we witnessed a preponderance of athletes such as Michael Phelps receiving cupping to relieve sore muscles. Since then I have received a multitude of calls about cupping. When used to relieve pain, cupping and gua sha can be very beneficial for releasing tension in muscles and fascia. Facial cupping is a highly specialized technique, which can be employed to assist rejuvenating the skin by increasing blood flow, reduce puffiness and release toxins stored in skin of the face without the telltale “cupping marks.” As an acupuncturist and nationally certified CEU instructor of facial cupping I am thrilled to see this ancient art being brought into the mainstream.
For thousands of years the Chinese have used therapeutic cupping for asthma, fever, pain, TMJ, sinus congestion and many other physical concerns. Facial cupping can be transformative to your appearance either as a standalone treatment, or as an addition to acupuncture facial rejuvenation. The benefits include increased local circulation to the skin, drawing nutrients to the surface and enhancing absorption of lotions or serums. Facial cupping also increases blood flow, drains stagnant fluids and eases puffiness. By increasing blood flow and circulation to the skin, cupping can help the skin to regain its youthful appearance.
Facial cups are small and come in various shapes especially designed for your face. After applying a special lotion, a small cup is either “parked” for a few seconds over a deep wrinkle to increase blood flow to the area, or it is moved along the face and down the neck to drain lymphatic fluid and stimulate blood flow.
This treatment will bring collagen to the surface, reduces puffiness & dark circles, diminish lines, drain nasal sinuses and lymphatic system. Conditions such as TMJ and sinus pressure are also relieved. The increased local blood supply will bring nourishment to the muscles and skin and allow for toxins to be carried away via the veins and the lymphatic system. My patients describe feeling very relaxed and deep warmth, and tingling sensation long after the treatment has ended.
Make certain that your practitioner has been properly trained in facial cupping by a certified NCCAOM instructor.
Facial Rejuvenation Acupuncture and Your Practice
By Michelle Gellis LAc MAc DiplAc
Did you know that 5 years after graduating, 50% of acupuncturists are NOT in an active practice? For those who are in practice, the average income is less than $50,000/year.
The impact of allied health professionals practicing “dry needling” may have adversely affected your practice….
Cosmetic Acupuncture CEU classes = more patients
My guess is if you’re like most acupuncturists you are always trying to think of new ways to attract patients to your practice. Perhaps you’ve gone to seminars to learn some skills, but walk away after the weekend overwhelmed or feeling ill-equipped to incorporate these techniques into your practice.
We all know how effective acupuncture is for treating aches and pains, chronic and acute illness. But many of today’s practitioners are missing out on one of the largest growing markets, and that is: Acupuncture’s ability to reverse the signs of aging. Celebrities such as Madonna, Demi Moore and Sandra Bullock are using Facial Rejuvenation Acupuncture, because it works!
With so many baby boomers competing in today’s work place, the anti-aging industry is literally exploding. Acupuncture has a unique ability to naturally rejuvenate a person’s appearance, without surgery, toxins or downtime. The treatment is very relaxing and my patients typically fall asleep before I’m done putting the needles in.
Practicing cosmetic acupuncture requires special training, and for most malpractice insurance companies, additional certification. There are many different types of training’s available, but in order to truly affect the skin, underlying muscles and underlying disharmonies you need a multifaceted approach. Additionally, skills learned can be used to treat other conditions such as TMJ and Bell’s Palsy.
My CEU classes offer techniques ranging from submuscular needling, body and face points, intradermal needing, facial cupping and facial gua sha. All of this is taught in a weekend class, in a small, hands-on, fun environment. There is lots of practice involved and you will walk away at the end of the weekend with a valuable, usable skill set that you can implement. Live and Recorded Webinars are also available.
I frequently receive calls from acupuncturists asking what the benefits are of taking classes in acupuncture facial rejuvenation.